For wine and spirits distributors in Melbourne

New licences and new owners, before the wine list is written.

Sorso tracks Melbourne liquor licence applications, ownership changes and refits, checks each one against the public record, and ranks them for wine, beer and spirits reps by where you sell and who you sell to.

From $59 a month

476

live leads for wine and spirits distributors

193

added in the last 30 days

190

Melbourne suburbs

Live from Sorso’s database. Greater Melbourne, all venue types.

What’s in the feed for wine and spirits distributors right now

Every lead is labelled with what we know and how sure we are. Members see the venue, its sources and contact details. Here’s the shape of it.

213

New opening

A new venue is on the way.

226

Ownership change

Sale or change of owner confirmed.

26

Refit or rebrand

Renovation, refurbishment or rebrand.

8

Expansion

Existing operator adding or moving a site.

3

For sale

Listed for sale, not confirmed sold.

By venue type

  • Restaurant297
  • Bar82
  • Hotel45
  • Bottle shop33
  • Club12
  • Wine bar7

Busiest suburbs

  • Melbourne CBD56
  • St Kilda23
  • Collingwood11
  • South Yarra11
  • Windsor11
  • Port Melbourne9
  • Carlton8
  • Fitzroy8

Plus 182 more suburbs. Set your own delivery radius and you only see the ones you can reach.

Why getting in early matters

Licences come before lists

A venue applies for its liquor licence well before it opens. That’s your window to get a tasting in before the list is set.

Transfers mean a fresh look

A licence transfer usually means a new operator, and new operators often rethink their range and their reps.

Refits bring new concepts

A rebrand or renovation often comes with a new drinks offer. Get in early and you’re part of the conversation.

How Sorso works

  1. 1

    We find and check

    Openings, sales, refits and expansions from public sources such as liquor licence applications, planning registers and business-for-sale listings, with every source shown.

  2. 2

    We match them to you

    Your feed is ranked by what you supply, where you deliver and the venue types you want.

  3. 3

    You make contact

    Call, email or build a message in one tap, then track every lead in My leads.

Only “Seeking suppliers” leads mean a venue has said it wants suppliers. Openings, ownership changes and refits are signals worth acting on, and they’re always labelled that way.

One price. Every lead type.

$79 a month or $790 a year. Suppliers subscribe, venues never pay. Prices in AUD.

Founding offer: $59 a month, locked in.For our first 30 members on the monthly plan. Use code FOUNDING59 at checkout.
Recommended

Monthly

$79/ month

Billed monthly by card

Cancel any time. Access continues to the end of the month you’ve paid for.

  • Personalised feed of new and changing venues
  • Every opportunity type, including venues seeking suppliers
  • Sources for every lead, plus 25 contact digs a month
  • Message builder for email, DMs, calls and walk-ins
  • My leads tracking, follow-ups and territory map
  • 3 people included, extra seats $19 a month
  • In-app alerts for new matches

Annual

$790/ year

Billed once a year by card

Two months free compared with paying monthly.

  • Personalised feed of new and changing venues
  • Every opportunity type, including venues seeking suppliers
  • Sources for every lead, plus 25 contact digs a month
  • Message builder for email, DMs, calls and walk-ins
  • My leads tracking, follow-ups and territory map
  • 3 people included, extra seats $19 a month
  • In-app alerts for new matches

All prices in AUD, including any GST. Both plans have identical features. One new account usually covers a year of Sorso.

Questions from wine and spirits distributors

I sell beer or non-alcoholic drinks. Is this for me?

Yes. Pick Wine and spirits for licensed venues, or Drinks, milks and pantry for soft drinks and non-alcoholic ranges. You can describe exactly what you sell during set-up.

Where do the licence leads come from?

Public liquor licensing records in Victoria, plus planning registers, business-for-sale listings and hospitality news. Every lead shows its sources and when we last checked.

Can I see leads before I pay?

Partly. Once your profile is set up you’ll see how many opportunities match your business, with the type, suburb and venue type for each. Names, contact details and sources unlock when your membership starts.

Can I cancel?

Yes. Cancel the monthly plan any time and you keep access until the end of the month you’ve paid for.

See which 476 leads fit your business.

Set up your profile in a few minutes. You’ll see how many leads match before you pay.